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Gap

Gap décide de changer son logo, mais le public trouve celui-ci incroyablement laid. Finalement, Gap renonce à son logo.

Gap

Caractéristiques

Marque Gap
Origine Service marketing
Secteur d'activité Vestimentaires

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Yves Saint-Laurent

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Articles récents

  • #ProjetMacron : analyse multi-réseaux de l’annonce du projet d’Emmanuel Macron
  • Convois de la liberté : un rebranding réussi des antivaxs
  • Les enseignements des crises numériques de 2021
  • Genèse de Follaw.sv – une plateforme de veille législative et institutionnelle dédiée aux affaires publiques
  • Ramadan & Evian : les nouveaux dispositifs socio-techniques de Twitter influencent les propagations de crise

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